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The Full Audio Summary of Influence: The Psychology of Persuasion by Robert B. Cialdini · SUN
Audio Course
Book Summaries
The Full Audio Summary of Influence: The Psychology of Persuasion by Robert B. Cialdini
Introduction
0:00
2:50
Episodes
Transcript
0. Introduction
2:50
1. Why We Do What We Do: Automatic Behavior, Shortcuts, and the Power of Contrast
5:14
2. The Power of Reciprocity: Give and Take
5:17
3. Commitment & Consistency: The Drive to Stay Aligned
7:03
4. Social Proof: Learning From the Crowd
4:15
5. Liking: The Warmth Advantage
6:12
6. Authority: The Influence of Expertise and Symbols
4:39
7. Scarcity: The Fear of Missing Out
6:43
8. Unity: Shared Identity and Kinship
5:09
9. Integrative Synthesis: Mapping the Seven Principles
6:34
10. Ethical Persuasion Checklist & Defense Checklist
4:15
11. Real‑World Scenarios & Role‑Play Exercises
5:22
12. 30‑Day Ethical Influence Practice Plan & Closing Narrative
6:23
