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The Hidden Persuaders: Unmasking the Subconscious Forces Behind Consumer Choices · SUN
Audio Course
Business & Career
The Hidden Persuaders: Unmasking the Subconscious Forces Behind Consumer Choices
Introduction
0:00
2:42
Episodes
Transcript
0. Introduction
2:42
1. Welcome to the World of Hidden Persuaders
4:45
2. The Birth of Modern Advertising: From Slogans to Subconscious Triggers
6:35
3. The Psychology Toolbox: Fear, Desire, and the Need for Belonging
3:29
4. Subliminal Messaging: Myth, Science, and Controversy
5:18
5. Framing and Priming: Shaping Choices Without Saying a Word
4:55
6. Design Secrets: Color, Layout, and the Psychology of Visual Persuasion
6:46
7. Repetition, Rhythm, and the Jingles That Stick
5:13
8. Market Research: Turning Data Into Manipulation
5:21
9. Personalization & Micro‑Targeting: The New Age of Hidden Persuasion
5:15
10. The Societal Ripple: Consumerism, Identity, and Cultural Shifts
4:44
11. Defensive Literacy: Spotting Hidden Persuaders in Everyday Life
4:36
12. The Future of Persuasion: Ethics, Regulation, and Empowered Consumers
4:38
