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$5,000 and a Crazy Idea: How Sara Blakely Built Spanx · SUN
Audio Course
Business & Career
$5,000 and a Crazy Idea: How Sara Blakely Built Spanx
Introduction
0:00
2:22
Episodes
Transcript
0. Introduction
2:22
1. From Door‑to‑Door to a Dream: Sara Blakely’s Early Years
4:03
2. The Light‑Bulb Moment: From Frustration to Footless Shapewear
5:29
3. Prototype, Patent, and Persistence
3:56
4. Pitching the Manufacturer: The Power of Persuasion
5:06
5. Breaking Into Retail: The Neiman Marcus Breakthrough
5:14
6. Bootstrapped Growth & Guerrilla Marketing
4:16
7. Scaling the Brand: New Products & Global Expansion
5:47
8. Leadership, Culture, and Philanthropy
3:50
9. Major Investment Milestones & the Future of Spanx
3:28
